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Adflux CMS
Retail Media for Pharmacy

The Retail Media OS
Built for Pharmacy

Adflux CMS gives pharmacy chains and chemist networks a single platform to manage digital screens, in-store audio, programmatic advertising, and audience analytics — with built-in TGA compliance controls.

TGA
Compliance Controls
built-in advertising guardrails
35+
Programmatic DSPs
connected globally
100%
Proof of Play
every impression verified
Multi-site
Network Management
all locations, one platform
Platform Capabilities

Everything Your Pharmacy Retail Media Network Needs

From independent chemists to national pharmacy chains, Adflux CMS scales to manage your entire retail media operation with built-in compliance controls.

Pharmacy Screen Management

Manage screens across your pharmacy network — dispensary waiting areas, front-of-store displays, consultation room screens, and window-facing displays — from a single CMS.

  • Dispensary wait-time screens
  • Front-of-store promotional displays
  • Consultation room health content
  • Window-facing screens

Pharmacy-Compliant Advertising

Built-in brand safety and compliance controls for the pharmacy environment. Enforce TGA advertising guidelines, restrict inappropriate categories, and manage prescription medicine content rules.

  • TGA advertising compliance controls
  • Category exclusion rules
  • Prescription medicine restrictions
  • Age-appropriate content filtering

Health Category Targeting

Enable pharmaceutical brands and health product suppliers to target specific pharmacy zones — vitamins near the supplement aisle, skincare near the beauty section, and OTC medicines near dispensary.

  • Zone-based health targeting
  • Category-aligned content
  • Supplier campaign management
  • Seasonal health campaigns

Attention Analytics

Measure audience engagement in pharmacy waiting areas and front-of-store zones. Verified impression data enables pharmaceutical suppliers to demonstrate campaign ROI.

  • Waiting area dwell time
  • Front-of-store impressions
  • Anonymous audience measurement
  • Privacy-first by design

Supplier & Brand Portal

Give pharmaceutical brands, health product suppliers, and agencies direct access to book and manage campaigns across your pharmacy network — reducing internal workload.

  • Self-serve campaign booking
  • Compliance pre-approval
  • Real-time campaign reporting
  • Budget management tools

Unified Platform

One platform for screens, audio, programmatic, and analytics — replacing fragmented point solutions with a single operating system for your pharmacy retail media network.

  • Single sign-on
  • Unified reporting dashboard
  • API-first integrations
  • Multi-site management
Pharmacy Digital Signage
Pharmacy LED Display
Pharmacy Network Screens
Pharmacy Consultation Screen
Use Cases

How Pharmacies Use Adflux

Dispensary Waiting Area Advertising

Monetise the high-dwell dispensary waiting area with health education content and supplier advertising. Patients waiting for prescriptions represent a highly engaged, captive audience.

Seasonal Health Campaigns

Coordinate flu season, allergy season, and summer health campaigns across your entire pharmacy network. Synchronise screen content and audio with seasonal health messaging.

Pharmaceutical Supplier Revenue

Build a sustainable retail media revenue stream by giving pharmaceutical brands and health product suppliers a transparent, measurable channel to reach pharmacy shoppers.

Health Education Content

Display health education content, medication reminders, and wellness information on dispensary screens — improving patient outcomes while filling unsold inventory.

FAQ

Pharmacy Retail Media Questions

Ready to Build Your Pharmacy Retail Media Network?

Talk to our team about how Adflux CMS can help you launch, scale, and monetise your pharmacy media network with built-in TGA compliance controls.