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Adflux CMS
Retail Media for Cinemas

The Retail Media OS
Built for Cinemas

Adflux CMS gives cinema operators a single platform to manage pre-show advertising, concession digital menus, lobby screens, and audience analytics — turning every patron touchpoint into a revenue opportunity.

20–30
Avg. Dwell Time
minutes in lobby
$30–50
CPM
for cinema DOOH
18–45
Audience Age
high-income demographic
90%
Ad Recall
among cinema-goers
Platform Capabilities

Everything Your Cinema Retail Media Network Needs

From single-screen independents to national multiplex chains, Adflux CMS scales to manage your entire cinema media operation.

Pre-show Advertising Slots

Monetise prime screen time before movie sessions with dynamic, targeted advertisements.

  • Maximise revenue from captive audience
  • Flexible ad scheduling and rotation
  • High-impact visual delivery
  • Session-synced content triggers

Concession Stand Digital Menus

Update pricing, promotions, and product availability instantly on digital menu boards.

  • Real-time menu management
  • Upsell and cross-sell opportunities
  • Reduce printing costs and waste
  • Dynamic combo deal promotions

Lobby Dwell Time Engagement

Engage patrons during their average 20–30 minute lobby dwell time with entertaining and informative content.

  • Reduce perceived wait times
  • Promote upcoming movies and events
  • Interactive content possibilities
  • Brand partnership advertising

Session-Synced Content Scheduling

Deliver content precisely timed with movie sessions, from pre-show ads to post-credit promotions.

  • Automated content delivery
  • Seamless integration with ticketing systems
  • Enhanced audience experience
  • Daypart scheduling

Movie-Release Campaign Coordination

Coordinate comprehensive digital out-of-home campaigns for new movie releases across all screens.

  • Centralised campaign management
  • Consistent branding and messaging
  • Boost box office performance
  • Studio partnership support

Premium Audience Demographics

Reach a desirable demographic of 18–45 year olds with higher disposable income and engagement.

  • Targeted advertising for premium brands
  • High recall and conversion rates
  • Valuable audience insights
  • Verified impression data
Cinema Foyer Transparent LED Screen
Cinema Exterior LED Screen
Cinema Lobby Digital Screen
Cinema Precinct LED Display
Use Cases

How Cinemas Use Adflux

Promote Upcoming Films

Show trailers and release dates for new movies on lobby screens and pre-show.

Dynamic Concession Offers

Display real-time deals on popcorn, drinks, and snacks to boost sales.

Event & Special Screening Ads

Advertise special events, film festivals, and private screenings.

Brand Partnerships

Run campaigns for external brands targeting the cinema audience.

FAQ

Cinema Retail Media Questions

Ready to Build Your Cinema Retail Media Network?

Talk to our team about how Adflux CMS can help you launch, scale, and monetise your cinema media network.